Jewelry Maker Finds Unique Market

How many of us sell our jewelry? Raise your hand. Okay, now how many of us don’t but wish or plan to sell our jewelry at some point in time? That seems to be about everybody these days. You’re either already selling your work or you are planning to do it eventually. Selling your jewelry or creating some sort of related jewelry business is for many of us an evolutionary part of becoming a jewelry maker. However, the trick is finding a market, especially when the jewelry industry is packed full of talented jewelry designers.

Sandra Halpenny is one jewelry designer who has found a unique approach to the business of jewelry. Thanks to the technology available through the Internet, Sandra sells both her finished jewelry and patterns to her beaded designs on line. She has her own website at http://www.cyberus.ca/~davsan/ and also sells through other sources such as Bead Patterns.com. By expanding her market to include those who buy finished jewelry as well as those who want to learn to create designs like hers, Sandra has discovered a way to expand her market. You can buy a single pattern directly from her website (downloadable using Adobe) or buy a volume of her designs on CD.

So, if you think the only way to make money from your jewelry is to sit at a table in a craft show and sell finished pieces, then take a moment and consider Sandra’s approach. Granted, it may not be the answer for everyone (and, of course, it’s not), but this innovative jewelry designer is a great example of how there is more than one way to earn money with your jewelry making skills.